Posts

PassportDays_NoDate

APRIL 2015 PASSPORT

APRIL 2015 PASSPORT

Passport Days to the Santa Cruz Mountains was introduced in 1993, by the Winegrowers of the Santa Cruz Mountains. Four times a year the winegrowing community of the Santa Cruz Mountains comes together to celebrate the generations of farmers, vintners and families that are the roots of the Santa Cruz Mountains wine region. Over the last 20 years the event has become a beloved tradition among wine lovers who enjoy wines produced by our legendary, artisan winemakers all within the idyllic Santa Cruz Mountains.
The third Saturday of January, April, July and November, passport guests are welcomed into 30+ wineries throughout the Santa Cruz Mountains, each offering a unique pairing of artisan handcrafted wines, gourmet food and entertainment. Take a vineyard tour for a grape-to-glass look at Santa Cruz Mountains wine. Meet the winemakers, grapegrowers and sample exclusive vintages from wineries generally not open to the public. Delight in discovering each winery’s unique Passport “theme,” a tradition of the event. The possibilities are as varied as the wineries themselves and promise a fun, unforgettable weekend. Enjoy!

Passport Days:

  • Passport Days occurs four times a year on the third Saturday of January, April, July and November.
  • Wineries generally closed to the public are only open on Passport Days.
  • Passport is your opportunity to meet our legendary Winemakers of the Santa Cruz Mountains and taste some fabulous terroir driven wines.
  • Use the map in the Passport as a rough guide only. Please make sure to read the directions for each individual winery.
  • At each winery you visit, a page of your Passport will be given a unique commemorative stamp.
  • Wineries open on non-Passport days will accept Passports and stamp your Passport. Passports are only good for one winery visit.

*Passport Rules:

  • Passports ordered online will be mailed one week prior to passport. Please make sure to purchase passports at least two weeks before event date in order for passports to arrive on time. Please make sure to provide shipping address.
  • Passport benefits are good for ONE VISIT to each participating winery up to 2 years. This includes non-Passport days as well as Passport days.
  • You must have your Passport to have your tasting fee waived at each participating winery.

Keep in mind when planning your tour:

  • Not all participating wineries are open from 11am-5pm on Passport Days. Some have elected to modify their hours. We recommend that customers check the SCMWA website or call participating locations for participating winery hours.
  • Gift prize is available for completing your Passport. Please contact SCMWA.
  • Current Passport holders Passports will expire in two years.
  • Many wineries have limited access and parking. Before hiring a stretch limousine or bus, call the wineries your propose to visit and make arrangements.
  • Passports are $45 online or can be purchased at any participating winery.

*SCMWA reserves the right to change passport rules or to modify them in any way that they deem fit. This includes but is not limited to days of passport, fees, expiration dates and winery participation.

List of participating Wineries click here.

CalWines.D2E2014.Logo.300x250

Celebrate Earth Day in the Vineyards on the Organic Wine Trail of The Santa Cruz Mountains

Tour the CCOF-Certified Organic Vineyards and Wine Taste at Alfaro Family Vineyards, Cooper-Garrod Estate Vineyards and Silver Mountain

CalWines.D2E2014.Logo.300x250Celebrate Earth Day and learn more about sustainable and organic practices in the vineyard while wine tasting at the wineries on the Organic Wine Trail of the Santa Cruz Mountains. We are honoring Earth Day (which is on the 22nd) on Passport Day on April 19.   Passports are available from the SCMWA on this website, as well as at the wineries on the wine trail.  April is recognized as Earth Month by California wineries.

The three wineries are showcasing their vineyards certified organic by the CCOF: Silver Mountain Vineyard along Summit Road between Los Gatos and Soquel, Cooper-Garrod Estate Vineyards in Saratoga, and Alfaro Family Vineyards in Corralitos. Visitors can learn more about growing organic winegrapes with self-guided or guided tours, enjoy the vineyards and coastal and mountain views, picnic and taste wine.  The wine trail route makes a nice day’s excursion, while learning about the extra steps vineyards and wineries take to adhere to organic standards.

The cost for the self-guided tour is only the tasting fee/policy set by each winery, from $5-$10; or is included as part of the Passport program for those with a Passport.  Guided tours with local transportation providers are also available, as are special package tours. Cooper-Garrod offers an Eco-Ride with a docent-led horseback ride through the Fremont-Older Open Space.

Visitors are encouraged to bring a picnic to enjoy in the vineyards, and can find picnic fare at the following nearby groceries:

  • Near Alfaro Family Vineyards: the Corralitos Market & Sausage Company, 569 Corralitos Rd., Watsonville – well-known for house-made sausages and sandwiches.
  • Near Silver Mountain: The Summit Store, 24197 Summit Rd., Los Gatos – sandwiches, sushi, salads and other picnic fare.
  • Cooper-Garrod Estate: Vienna Woods European Deli, 14567 Big Basin Way, Saratoga – sandwiches, salads, falafel, hummus, and more.

Check the website at www.organicwinetrail.org for more information, including maps and directions; email to memberwineries@organicwinetrail.org.

About CCOF Certification.        

Each of these wineries on the Organic Wine Trail of the Santa Cruz Mountains has achieved organic certification for its vineyard by the CCOF (California Certified Organic Farmers). In addition to these three, several other vineyards in the Santa Cruz Mountains are certified organic by the CCOF, including the vineyards at Kathryn Kennedy, Big Basin, Storrs, and Portola Valley Vineyards. Santa Cruz-based CCOF promotes and supports organic food and agriculture through a rigorous organic certification program, and has over 2000 certified members.  CCOF Certification Services is accredited by the USDA National Organic Program.

 

For more information, check the group website at www.organicwinetrail.org; email info@organicwinetrail.org. For more information on each winery, please visit the individual websites:

  • Silver Mountain, Silver Mountain Drive, off of Miller Cut-Off,
    near Summit Rd. and the Old San Jose-Soquel Rd., between Los Gatos and Soquel. 408-353-2278, info@silvermtn.com,  www.silvermtn.com
  • Cooper-Garrod Estate Vineyards, 22645 Garrod Rd., Saratoga, CA 95070, 408-867-7116,  www.cgv.com
bigstock-Pregnant-woman-with-a-full-car-18673769

Executive Directors Message – September 2013

Dear Members,

As many of you know my husband and I are expecting our first child in late October. I will be going on maternity leave, part-time, beginning September 28. I will be working (remotely) from home until the baby arrives.  I will slowly be phasing back into a more active role beginning sometime in late December or early January. While I am able, I plan to remain engaged in strategic conversations so that our learning’s from this year can inform greater success in the next.  I have already been working with the Board to ensure consistent delivery of high quality service to our members, partners and customers during my absence.

Implementation and management of upcoming events including the Professional Wine Tasting and Premier Cruz will be handled by Heather Hazen who is currently working for Beauregard on a part-time basis. Heather has extensive wine industry experience from working in marketing and event management in the Napa Valley. In the last year she has relocated home to Santa Cruz, and we are thrilled to have her assistance during this time.

Office administration and event support will be handled by Guadalupe Sanchez and she will continue to report to myself as well as Dave and Heather. Guadalupe has been a huge asset to the Association and has demonstrated that she is a quick learner and effective multi-tasker (critical skills for us!). We have the utmost confidence that she will be able to take direction from Heather for event support and handle any calls or current projects in the office.

Dave will be accessible to all of us and has been provided an internal timeline for the completion of 2013 projects that are underway. He will also be meeting with Heather and Guadalupe every Friday to ensure things are going as planned.

I take my role and responsibility as Executive Director very seriously and manage the Association as if it was my own business, which as you all well know takes dedication and hard work. I have been advised to embrace and cherish this upcoming event, which I will, but I also feel a strong commitment to the Association and its continued growth and success. Thank you all for the support and opportunity, and I look forward to wonderful things for the Association in 2014.

Sincerely,

Megan Metz

Executive Director

SCMWA

Chardonnay_BSV_300x400

President’s Letter – September 2013

I would like to begin by thanking all of our members for supporting the Santa Cruz Mountains Winegrowers Association. Especially as we’ve been undergoing some substantial evolutions over the past year, working to build a foundation for sustained growth, your continued support and engagement has been critical. As we finish out 2013 and are getting to work bringing in perhaps one of our best harvests of all time, it is already time to begin planning for the next year ahead.

Before we move forward it is helpful to take a moment to reflect on the elements of change that the Association has experienced in 2013. After recruiting and hiring Megan Metz as our new Executive Director, the Board went to work developing a 5-year strategic plan to guide our efforts elevating the status of the Santa Cruz Mountains on the local, regional and national stage. Our goal is simply to have our region attain its well deserved status among the world’s premier wine producing regions.

With renewed focus and increased Board participation, along with Megan’s professional guidance, we have implemented a suite of internal operational and accounting improvements.  We also focused heavily on our promotional events, aiming to improve the experience for our customers and value for our members.  We made strategic decisions to invest in increased promotion and outreach to key wine industry opinion leaders in the trade and media.  Results from these efforts include recent articles in the Huffington Post, Wine Enthusiast, Connoisseurs Guide, Tasting Panel, San Jose Mercury News, San Francisco Chronicle, and the Sommelier Journal to name a few.

Looking forward we have much to be excited about. To begin with, we are hopeful our upcoming Professional Wine Tasting event (replacing the previously scheduled Wine Competition), will continue to build improved press and media exposure as we welcome a strong set of top flight professional tasters to experience our wines.

By now you all have received our announcement about the new SCMWA website. This updated website provides a fresh new online face for our region to the world. Currently SCMWA.com receives almost 6,000 unique visits a month from folks wanting to learn more about the region. We expect our improvements in site function, efficiency, and information quality will help drive new customers to our tasting rooms and promotional events. We look forward to continual improvement in our website and social media engagement.

As a Board, we understand that there is a need for improvement in membership communications as well. Along with the new website, another major new initiative we are rolling out to address this need is a monthly digital newsletter, which will include information about Staff and Board activities, upcoming market events, Committee reports and opportunities. Currently planned newsletter topics include:

  • Internal and external calendar Items
  • Ongoing PR tour notices and media coverage
  • Social media/Google analytics
  • Committee report & opportunities
  • Access to SCMWA financial summaries and Board minutes
  • Local/Industry issue info/action

Please make sure that you contact Megan if you haven’t been receiving email notices from the SCMWA office.

In addition to these efforts we have an ambitious set of tasks planned for late fall including:

  1. Revisiting & Updating the Strategic Plan
  2. 2013 Event Review
  3. 2014 Calendar Discussion and Approval
  4. 2014 Membership Renewals
  5. Board of Directors Elections
  6. Ideas & Brainstorming Sessions:
    1. Increasing wine tourism
    2. Increasing trade and media visits

I am hopeful you find the information contained in this letter informative and useful. We have made significant strides in this past year and have much to be excited about for the coming one. I believe strongly that the best days are yet to come for the Santa Cruz Mountains wine region and I look forward to sharing those with you. As President, and speaking on behalf of the Board of Directors, our doors are always open. If you have any questions or concerns please feel free to contact any one of us.  Contact emails can be found on the new website under About Us.

Wishing us the best success in the wine industry,

Dave Moulton

President SCMWA

Events

PassportDays_NoDate

APRIL 2015 PASSPORT

APRIL 2015 PASSPORT

Passport Days to the Santa Cruz Mountains was introduced in 1993, by the Winegrowers of the Santa Cruz Mountains. Four times a year the winegrowing community of the Santa Cruz Mountains comes together to celebrate the generations of farmers, vintners and families that are the roots of the Santa Cruz Mountains wine region. Over the last 20 years the event has become a beloved tradition among wine lovers who enjoy wines produced by our legendary, artisan winemakers all within the idyllic Santa Cruz Mountains.
The third Saturday of January, April, July and November, passport guests are welcomed into 30+ wineries throughout the Santa Cruz Mountains, each offering a unique pairing of artisan handcrafted wines, gourmet food and entertainment. Take a vineyard tour for a grape-to-glass look at Santa Cruz Mountains wine. Meet the winemakers, grapegrowers and sample exclusive vintages from wineries generally not open to the public. Delight in discovering each winery’s unique Passport “theme,” a tradition of the event. The possibilities are as varied as the wineries themselves and promise a fun, unforgettable weekend. Enjoy!

Passport Days:

  • Passport Days occurs four times a year on the third Saturday of January, April, July and November.
  • Wineries generally closed to the public are only open on Passport Days.
  • Passport is your opportunity to meet our legendary Winemakers of the Santa Cruz Mountains and taste some fabulous terroir driven wines.
  • Use the map in the Passport as a rough guide only. Please make sure to read the directions for each individual winery.
  • At each winery you visit, a page of your Passport will be given a unique commemorative stamp.
  • Wineries open on non-Passport days will accept Passports and stamp your Passport. Passports are only good for one winery visit.

*Passport Rules:

  • Passports ordered online will be mailed one week prior to passport. Please make sure to purchase passports at least two weeks before event date in order for passports to arrive on time. Please make sure to provide shipping address.
  • Passport benefits are good for ONE VISIT to each participating winery up to 2 years. This includes non-Passport days as well as Passport days.
  • You must have your Passport to have your tasting fee waived at each participating winery.

Keep in mind when planning your tour:

  • Not all participating wineries are open from 11am-5pm on Passport Days. Some have elected to modify their hours. We recommend that customers check the SCMWA website or call participating locations for participating winery hours.
  • Gift prize is available for completing your Passport. Please contact SCMWA.
  • Current Passport holders Passports will expire in two years.
  • Many wineries have limited access and parking. Before hiring a stretch limousine or bus, call the wineries your propose to visit and make arrangements.
  • Passports are $45 online or can be purchased at any participating winery.

*SCMWA reserves the right to change passport rules or to modify them in any way that they deem fit. This includes but is not limited to days of passport, fees, expiration dates and winery participation.

List of participating Wineries click here.